Low quality websites are filtered

Google released many updates in ranking algorithms recently which tried to filter low quality websites from their search results.

Scraper websites or any website which has low quality content does not get high ranks anymore. Because of these changes in the latest Google algorithm changes, some sites have experienced a traffic drop of  70% or more.

To do: don’t try to promote your website with quick-fix solutions. Quality is more important than quantity.

Search has become social

Social impressions like the amount of Google +1 clicks, tweets and Facebook mentions now influence the position of websites on Google search result pages.

To do: add social sharing buttons to your website and encourage your website visitors to mention your website on social networks.

Search results are more than just links

most of the web pages shown on Google shows more than a list of 10 web pages. Search results not includes images, news and local information etc..

To do: use a holistic approach to promote your website: optimize the content of your web pages, get good backlinks to your website, offer local services, submit videos about your business to Google to make sure that your website gets listed in all possible places on Google’s result page.

Page speed has become a ranking signal

Web surfers tend to be more happier if they get what they want quickly as possible. Even though website speed is only a minor factor in Googles ranking algorithms, it makes sense to optimize the loading speed and performance in your website.

To do: make sure that your web design and web development is done properly to load as quickly as possible.

It’s not just Google: Yahoo/Bing is getting more important

Although we all know that Google has the biggest market share, Yahoo and Bing has a combined market share of 33%. So if you are not getting 33% of traffic from Yahoo and Bing you should start to optimize your website for these search engines as well.

To do: if you want to get 33% more visitors, optimize some of your pages for Yahoo/Bing.

A lot of things have changed recently and we continually update our optimization techniques and be up to date with the latest search engine algorithm changes.  If you need help to optimize your website feel free to contact us at info@extreme.web.lk or call us at +94773155222 to speak to one of our seo consultants.

But on the other hand, Google’s algorithms have become more intelligent and they have released the Panda Update so that spammers and seo shortcut experts  could be detected and penalized by dropping their ranks by assessment of certain techniques used. Google has set certain terms of service for website optimization and they could be found in the Google Webmaster Guidelines. any SEO strategy failing to stick by these rules will be penalized.

Google Penalties for those who do not follow guidelines set.

Domain Level Redundancy:
Duplicated websites are one of the biggest causes of getting penalized. If a website DNS is pointed from various domains to a single web directory which causes each domain to display exactly the same contents and Google detects it, then Google penalizes and a trademark suspension is imposed.

Content Redundancy:
Using the same content on multiple websites or web pages usually triggers a content duplication penalty. Even if you copy someone else’s content or if someone else copies yours then it could trigger a penalty because automated algorithms cannot detect who owns the original content. in this event the authority of content is lost even of the index page if duplicated content is substantial.

Sub domain Issues:
Sub domains could not be considered as if they were content of the primary website. It should have its own content and structures could not be shared from the primary site. penalties are imposed if the sub domains are not being implemented properly as separate domains and used for boosting the rank in search results.

Issue of Bad Neighbors:
Penalties are triggered according to the reputation of the websites your website is linked to. Spam websites, doorway pages, link farms and other sites with explicit content are included in the bad neighbors. Link farms are basically websites without any relevant content but just links to other websites.

Linking with Google Banned Websites:
If you are linking to websites which are banned by Google, then they assume that you are supporting those websites and penalize.
There are loads of other penalties Google impose which everyone has to avoid doing. therefore you should try not to implement those SEO techniques and strictly abide to Google terms of service.

If you would like your website to be optimized with the proper knowledge and not getting banned, contact our seo consultants at Extreme Web SEO Sri Lanka at +94773155222 or click here.

Quick Response Codes (QR Codes) combine the power of print marketing, mobile marketing and the internet to improve response rates on printed marketing collateral. By simply taking a photo of a QR Code, a small two-dimensional bar code on print materials, smart phone users can access more information about a promotion, event or product via their web-enabled phone. Essentially, QR Codes have website links embedded in them, directing users to your desired webpage without having to type the URL in manually.

The ability to respond to a marketing piece or advertisement instantly via a mobile phone makes QR codes one of the most innovative cross-media marketing tools available.

Enjoy increased response rates with tracking capabilities to see who is responding to your QR code-enabled marketing piece. Smart analytics and custom reports will let you see response rates, location of your recipients and more.

QR Codes are ideal for:

• Print Catalogs and Advertisements: QR codes can take readers directly to your ecommerce site or product detail, simplifying the entire order process.
• Event Registration and RSVPs: Add QR codes to promotional pieces such as invitations and time-sensitive pieces to give recipients the ability to respond instantly and automatically add the event to their calendar.
• Coupons: Offer virtual coupons using QR codes.
• Personalized URLs (PURLs): Increase the response rate of your direct mail pieces by combining PURLs with QR codes.

Increase the potential of your print marketing collateral with the aid of QR codes for improved response rates and better return on investment (ROI). To learn more about how QR codes can increase the success of your next print campaign, contact us at Extreme Web by calling us at +9477-3155-222 or request a quote now!

1. Trust: old websites have an advantage

It takes some time until Google shows new websites in the search results. Although you can submit your website to Google, Google will only index your website if other websites link to your site.

You have to earn Google’s trust before your website will get lasting high rankings. A new website can get good rankings for less competitive keywords but it usually takes about 6 months to gain the minimum level of trust that is necessary to get high rankings.

2. Optimization: make it easy to parse your pages

It can be relatively easy to get top rankings on search engines if you have an established website that blocked Google by mistake (a broken robots.txt file or problems with the website navigation).

But you need to make sure that it is as easy as possible for search engines to index your web pages. The better search engines can parse your pages, the more likely it is that your web pages will be added to the index.

Optimize the content of your web pages to make sure that your pages will be found for the right keywords.

3. Keywords and competitors: it’s not good to compete with Amazon

The keywords that you target are a very important factor. The more competitive your keywords are, the longer you have to wait and the more backlinks you need.

If the websites that are ranked in the top 10 results for your keyword all have thousands of backlinks and thousands of pages then it’s not likely that your website will be able to get in the top 10 results if it has 10 backlinks and 20 pages.

Start with very targeted multiple word keyphrases and then proceed to the more competitive keywords when your website has good content and inbound links.

4. Backlinks: the better the links, the faster your site will be listed

The more backlinks a website has, the quicker Google will pick up the changes on your website. If your website has great content but only a few backlinks, then it won’t get high rankings.

High rankings on Google take some time. You have to optimize your web pages and you have to get good inbound links. Without these two factors, it is not possible to get high rankings on Google.

The number of inbound links is a very important factor. If you have optimized web pages but no links, then you have to build these links and you have to wait longer. If your website has a lot of inbound links then you will get high rankings quickly if you optimize your pages.

If you need help in optimizing your website for search engines, contact us at extreme web. We will take care of your problems

Typically sprites are used for small images — like icon sets or small logo images — though you can use them for larger images as well.

The only problem with sprites is that creating them can be a hassle, particularly if you need a rather large sprite, say all the icons in an online game. Opening dozens of tiny icon images and pasting them into a single document is time-consuming. Fortunately there’s the CSS Sprite Generator, which takes a zipped file of all your images and gives you a single image sprite.

The CSS Sprite Generator even has options to fix a bug in older version of Opera, resize the width and height of the input images and generate CSS classes to apply your sprites to the right elements.

There could be many reasons why your SEO efforts are not a success as yet…!!

Reason 1: you might have set the wrong goals

If your website already does not have any high rankings then you should not expect Google to display your site on the first search results page for keywords such as “travel” or other very competitive single work keywords.

First you need to start with a very targeted key phrase. you need to optimize your web pages for different lower competition keywords. If you get higher ranks for low competition keywords its more likely that your website will get high ranks for more competitive keywords gradually which belongs to the same topic since Google measures a sites topical relevance.

Its something like running a marathon, you need to first run the smaller distance before you can run the whole 38 miles and 428 yards.

Reason 2: you don’t take SEO seriously

SEO is not a set and forget it thing…!! it takes time to get things happening. SEO is a long term investment for your business and it should be treated like that.

If all what you do is submit your site to search engine to “promote” your website then you wont be successful. you need to invest your effort and time to optimize your website.

Reason 3: you focus on the wrong elements

Some website owners totally focus on the length of their website title tags while others try to submit their site very often to search engines. Some website owners think that some parts of their website should have the rel=nofollow attributes.

You really do not have to chase after the new search engine optimization trendz. Normally the new trend topics makes a difference for positions in-between such as 5 and 6 . if your website is not listed at least for one keyword all you need to do is get the basics right.

The very important things to consider is create good quality content web pages and good back links if you want to come to the top search results. If you need assistance we could help with seo consulting.

Reason 4: you chose the wrong keywords

This is a very common mistake which website owners do. if you choose the wrong keywords you are going to waste lots of effort, time and money..!!

The most suitable keywords for your website are not the ones which brings a lot of traffic. The best keywords are those which would bring in targeted visitors who would buy your products or services you plan to offer on your website. It does not matter if some keywords bring hundreds of visitors but none of them buys anything its no good for your investment.

Reason 5: you get the wrong links

if you want to get top ranks on Google your website should have good back links. Automatic links from link building schemes don’t work. Actually, that kind of links can even get you in trouble with Google.

You must get the right kind of backlinks to succeed. We could help you on web design & build natural links to improve your search engine ranks, contact us for more details.

Search engine optimization can contribute greatly to the success of your website. It’s important that you do the right things in the right order and that you focus on the right elements.

The end result is a sliding series of animated transitions which moves and fades in and out as you click menu links. All this is done with pure CSS without a single line of JavaScript used.

But of course it has a catch – This example works only on Opera Browser…!!

The biggest issue with the :target option is that a problem in WebKit prevents it from functioning on Chrome and Safari web browsers. The opera tutorial has a solution to this with a media query that unfortunately applies to Gecko, so the example really works only in Opera.

While that is more than enough to stop the majority of developers from using:target, this tutorial is nevertheless a good glimpse of what will be happening in the very near future. Bu the good thing about :target is that it really forces you to put more attention to the hierarchy of you HTMl code and for that alone operas tutorial is well worth reading.

At Extreme web, we use modern HTML and CSS standards to develop websites which are cross browser compatible, If you need your website to be designed by well experienced web designers, contact us at extreme web designers sri lanka 0094 11 5050939 or email us at info@extremewebdesigenrs.com

Thanks to virtual machines, testing across web browsers has become much easier. But if you’re looking for an even easier way to see what you site looks like in, say, Internet Explorer 6, check out Browserling, a new cross-browser testing tool that embeds any another browser inside your browser.

Browserling relies on Amazon-hosted virtual machines to do the embedding. The result is a real-time, fully interactive look at your site in virtually any Windows web browser, (Yep, it only works in Windows). It’s a step up from other web-based browser tests which just offer screenshots of what your site looks like in other browsers.

Unfortunately, as cool as the concept is, Browserling has a few drawbacks. The worst part of the service is that, for now anyway, you’ll be waiting in the queue for some time. To keep resources under control, Browserling severely limits the number of users connecting to the service at any one time. You’re also limited to how long you can use Browserlings VMs — 90 seconds is all you’ll get without creating an account. If you sign up you’ll have five minutes, which gives you a better chance to check out your website, but is hardly enough time for real testing.

The site advertises paid plans, which promise to let you ditch the queue and time limits, but at the moment the paid option isn’t actually available.

Our other main gripe is that while Internet Explorer is well represented — you can test in versions 5.5 all the way up to IE9 Beta — older versions of other browsers are scarce. While it’s true IE is probably what most developers are interested in, it would be nice to see older versions of Firefox, Safari and Opera supported as well.

While it would be premature to delete your own virtual machines, Browserling has potential. If Browserling can work out the kinks — we experienced numerous errors, crashing VMs and other problems, but it’s probably just getting smothered by hugs — it may eventually help take some of the pain out of cross-browser testing.

“An IP address is a series of numbers that tells us where a particular device is on the Internet network, be it the google.com server or your computer. It’s a bit like mom’s phone number: just as the phone number tells an operator which house to route a call to so it reaches your mom, an IP address tells your computer which other device on the Internet to communicate with — to send data to and get data from.”

The guidebook is a very good example of an HTML5 web application which functions offline and Google recommends to read it in “Chrome or any up-to-date, HTML5-compliant modern browser”. Most of the examples from the book are about Google Chrome and that’s what makes it look like a Chrome ad.

As an example, when you type “web d” then Google will show a drop down list of suggested keywords like “web design” because Google thinks that its the most probable query typed.

Google Instant will not display the search results for the keywords “web d”, which are totally different. If you want to get the results for “web d”, you have to click the search button.

Google Instant is not a new ranking algorithm. It is just a new way in which Google displays the search results. Some keywords will now get fewer impressions, some keywords will get more impressions.

For more information visit Google Instant