Check the following six points to find out if your website turns enough visitors into customers:

1. What is your website about and what’s in it for the visitor?You have only a few seconds to keep a visitor on your page. If the visitor is not convinced within seconds that your site is worth reading, he’ll go away.Clearly tell your website visitors which problem your product solves and why your solution is better than other solutions.

   This piece of information should be presented as prominently as possible.

2. Is your website trustworthy?Tell your visitors who you are and don’t hide your address. If possible, show customer testimonials. Show your website visitors that you are a real company and that you can be trusted.Are you a member of an industry organization? Has your company received awards? Tell your website visitors!
3. Does your website look professional?Another way to create trust is to use a professional website design. Avoid clutter and extreme colors. Use a clear design that makes it easy to read your web pages.

   If your website displays ads, consider if they distract your website visitors too much from the real content. Your website visitors might also wonder why your site shows ads for other companies.

4. Make it as easy as possible for your website visitorsTell your website visitors what you want them to do: “Download the free demo”, “Create a free account”, “Download the free white paper”, “Subscribe to our newsletter”, etc.

   Focus on a single task. Don’t ask the customer to subscribe to your newsletter or to download the demo or to request more information. Focus on a single task and tell the visitor in great detail why it would be good for the customer to complete that task. Of course, you can use different tasks on different pages of your site.

   Add user instructions to every task. The less your website visitors have to think about how to complete the task, the better.

5. Make it a risk-free experience for your customersEmphasize your respect of privacy and remove unnecessary fields from your sign-up forms. Avoid registration forms or make the forms as short as possible. The more fields a form has, the less people will fill it out.

   Offer money back guarantees and other guarantees that show your website visitors that it is risk-free to complete a task on your website. Always deliver on your promises!

6. Give search engines what they want while pleasing your website visitorsThe title and the major tag line on your web page should contain the main selling proposition of your website and one or two good keywords.

   When a searches sees your website in the search results, the title will show the searcher that the he has found a good match. The content on your web page should confirm and clarify this with more detail.

   Increasing the conversion rate of your website is an easy way to increase your revenue without increasing the number of website visitors. The more visitors of your website become customers, the more you will earn when your website is listed on Google’s first result page.

   If you need help in optimizing your website contact us at extreme web.

Though it’s an easy way to publish your information, the question to be asked is are web templates a good value? When you deal with the low initial price, and look forward for long term profitability, web templates are not a good idea.

Here are three reasons why:

The look: The worst part about web templates is that they look nothing but like web templates. Though most of the visitors don’t really know it is a web template, some are online frequently and they recognize the difference of quality.

Upgrading Issues: Templates are created in a minimum amount of coding.  Due to this reason you can’t have many features and functionality in your web pages, which usually you would get from a good web designing company.  This might cause you to miss out on many pages and ideas that could have made more money to your company.

Hard To Optimize For Search Engines: Web templates are hard to be optimized. That leaves your company website hard to find in Google, Yahoo and Bing to your customers. It might not be a problem to you if you use your template as your home page. But will it be worth it to put your website where your buyers can’t find it?

Though Web Templates are low price and less work to be done, it is still a false economy.  It might get more inexpensive day by day, but just ask for yourself, will it be the best for your company?

If you need your website to be designed by experienced web designers, contact us at extreme web designers sri lanka 0094 11 5050939

There are 7 primary strategies which will improve ranks of a website in search engines. The first strategy which the company needs to fulfill is in relation is to allocate approximately 30% of their total budget for SEO. The budget which is allocated for SEO should cover both ongoing expenses and on site costs. The company will have to pay for the optimisation online and they will also have to research the best keywords to use.

The next strategy which a company needs look at the locating the best developer who is aware of what needs to be done in relation to SEO and ecommerce. Its probably best to go for a company who has a good reputation and also strong experience related to ecommerce sites. Its also a good idea to locate a company who has the ability provide a range of services as this will save you time.

Its very important for the company to select the best ecommerce platform because this will enable the company to make use of the open sources. The best open source platforms include Joomla and OSCommerce. There are a number of benefits of using sites like these and the benefits include low site development costs, greater level of portability, vast amount of add ons and plugs in and also a wide community support base.

It is also a good idea to make use of the custom built platforms, as these are able to provide some of the best flexibility and customisation options, which are currently available. These customisation options will enable you to be separated from your competitors. The downside of these platforms is the high cost for development and also some search engine optimisation companies will find it difficult to work with this system.

Another strategy that is very useful is to look for a good service provider who works within the SEO world. Part of the planning for SEO is to select a SEO company who has a strong name and also experience within this sector. Its very important that the SEO company has the ability to work with the selected platform which you wish to use. The selected company should also feel comfortable using long tail SEO and content generation.

Another very useful strategy is to have the ability to recognise the competitors. In order to be successful you must have the ability to recognise the competitors of the business. When you starting out at first its more important to look at the local competitors. The search engine optimisation provider that you chose should have the ability to create the list of local competitors for the company. It is very important to remember that SEO companies are not magicians and the amount of money that you have available will greatly influence your performance within the world of SEO.

The final strategy that you should look at carefully is the content of the website. In the case of search engine optimisation the content on the website is very important.

Extreme web designers Sri Lanka specializes in e-commerce SEO and conversion optimization. For more information on e-commerce SEO services, visit www.extremewebdesigners.com or call us at +94773927028 for more information.

This quote becomes very contradictory in its own way when it comes to the web design world. New trends hold a lot of importance when it comes to making new structures, layouts, designs and even for a single graphic to a website.

Technology changes every day with each click of the mouse. Every day at every single click a brand new trend or new technology emerges which changes web design trends. It undergoes a continuous and a very fast speed.

The web world of designs is going more humane, aesthetic, and functional in appeal. As the web industry is fickle, more and more designs trends are on their full pace. Sole web presence doesn’t really work. Incorporation of interactive and attractive designs in a website was, is and will always remain important and thus won’t hamper the new emerging trends.

The best way to communicate any idea in the world of web design is a good and a subtle straight-forward design. And it acts as an icing on the cake, when a website is launched with a creative and unique layouts. It does not stop at having a great content, the entire layout and how it has been structured, decides its readability and influence on the reader.

More and more effort is being put to take inspiration from the print world, which is accompanied by headlines, quotations, multi-column text, highlighted quotations, and indented text, supporting imagery, side notes and footnotes.

Print material ought to have a high impact on the readers keeping in mind that it should not dominate the informative part that is, the content of the website. We have tried and made an attempt to incorporate all the latest trends in web designs in the year 2010 with from especially print sources in this gleaming world of creativity.

Nature and Size of Font:
— Serif and Sans-serif: These fonts have proved themselves very apt for body texts because they are more visible and easier to read even while browsing at high resolutions.
— Big bold headings: These ought to grab readers’ attention as they are distinctly visible.
— Scrolling limit: As the web page is not bound by the constraint of a particular dimension as it happens in print. Nevertheless, a web designer has an option of the horizontal scroll bar, which is actually quite a big ‘No’ if we look it from the visitor’s point of view.
As it has already been mentioned in the starting that the new trend is inspired from the print world, and therefore, a strong grid system provides an organized structure to the web page where the designer can actually fit in the content removing all the inessentials.

JavaScript:
With the advent of the higher resolutions, and the ability to show any JavaScript, it has become much easier to avail the white space that is actually critical to the reader because it ensures proximity and a space to rest.

Info-graphics and multi-column Layouts:

• Info-graphics: As the name suggests, have always remained a help in delivering the complex relationships and rations and even statistics in a more simple and effective way.
• Multi-Column Layouts: As the world of information is increasing, and Internet is becoming the hub to put in the vast resource of knowledge, multi-column layouts are becoming more and more popular.

Go for CSS3
Gone are those days when we could only animate with GIF image files and then, flash. Today, we are loaded with Flash, Silverlight, GIF, JavaScript, and even CSS3 and now, CSS4, and CSS5 as well. Rounded corners, borders, backgrounds, text and box shadows are some of the advantages, which can be made use of— usable on the old browsers as well as on the new technologies with enhanced features. The basic advantages that you tend to grab hold of CSS3 are—

• Rounded Corners: With the use of CSS3, it saves the effort of the user of generating rounded corners by directly creating them in the browser. The rounded corners, which were once stimulated with CSS, JavaScript hacks and image files, became much more efficient without taking the pain to download additional files.
• Adding shadows is now possible: CSS3 offers some of the most creative effects to create shadows, be it— drop shadows to the inner shadows, embossed and imprinted effects, with no effect on the loading time.
• Mobile-friendly versions: With the use of mobiles and the rapid growth of mobile web, companies prefer to go for user-friendly mobile versions of their websites and spend heavily.

Other Techniques:

• Add Crisp Illustrations: With the new trends, it’s time to learn creating those smooth, clean, crisp illustrations that are marked distinctive and professionally illustrated designs.
• Micro-Textures: With the introduction of ‘micro-textures’, we are able to create subtle, barely noticeable textures in the background.

The use of watercolors and handwritten and script fonts ensures a subtle, distinct, calming, and well-crafted and planned way to communicate your ideas.

Social media — it is working as an explosive in the sudden growth of sharing and communicating your ideas, creativity and connecting you to the millions of people out there. Facebook, Twitter, Blogspot, and many other social networking sites are the new ever-growing trends in the field of web designs. And being the need of the hour, designers are looking forward to the but, innovating techniques of creating a connection with the visitors through these social hubs.

“Even some of the greatest technology-led revolutions, or allegedly technology-led, really were only made possible because of trends already present” By Scott Cook

But of course, these trends have been, in one way or the other, inspired by the current trends and we, purely feel that web designing industry is subjected to changes at almost each and every hour. Contact us at extreme web design sri lanka if you need your web site to be modified, redesigned or build a new website. contact us  at  +94115050939.

What is HTML5?

HTML5 is HTML’s latest major revision,which has a whole load of new cool features and exciting attributes.

For most of the HTML coders the understanding of these new cool features might be overwhelming and at first it might look unnecessary, but when you dig in deeper into a new and exciting list of features will open up, not for just HTML web developers and web designers but for web users as well..!

Below is a publication by Focus.com which is a infographic designed for the uninitiated to get a better understanding of HTML5 and to be a quick reference for web developers, you can view the infographic below (click the image for the source and to view it full-size).

[Source]

1. Fast Loading web site designs – this is the most important #1 tip which every website should have. You might design a web site that looks fabulous but only a very few visitors are going to see it if it takes a long time to load..!! your web designs should be properly optimized for the web and should not take more than 10 – 15 seconds to load completely. Remember that even though you might have a great design but only a very few people are going to see it if it takes long to load.
2. Clear Navigation – once a visitor has come to your web site you need them to click and go inside to view more pages and convert a goal. To do this you need to have a very clear and easy navigation. Make sure that all your important links are at very visible/prominent places. Most effective is the top right of the screen, this is where a visitor first looks at. Make use of menus on the right and left side of your design. Try to link many pages as possible. Let your important information be accessible from all parts of your website navigation. You may never know what a visitor may be interested in. try to use the footer area for important links.
3. All Resolutions – there are many computers using different kinds of resolutions. They range from 800 x 600 to 1440 x 900 and go even higher. Your target is to design your web site for all these resolutions much as possible. The best way to do this is to design your site in terms of percentage instead of pixels.
4. Browser Compatibility – make sure that your website is browser compatible. Your website should look the same in browsers like Internet Explorer, Firefox, Safari & Google Chrome since they are widely used. Do not stop testing your design just because it looks great on Firefox. Usually IE gives problems and needs a few bug fixes specially when you are doing advanced HTML websites. But these problems are usually fixed easily once found.
5. Readable and professional looking fonts – we do not have to ask you, how many times you might have clicked out of a website because it used fonts like Comic Sans and the colour was bright green or pink..! just by looking at the font you know that the site is not professional. Do not use fonts like comic sans and any other similar fancy fonts which might not be available on most computers. If the font you chose is not available on the visitors computer then the website will use the default font of that computer which will look much worse and terrible. So try to use common and professional web standard fonts when designing your websites. The most popular fonts are Arial, Verdana & Calibri.
6. Minimize the use of images – Simple designs are the most effective for web. Keep your web site neat and simple. Do not clutter the pages with bulky images which might slow down the loading time. Visitors are more interested in content rather than design.
7. Use of white space – try not to clutter your design with too many images, big fonts and backgrounds. Keep it simple and minimize the use of images and keep a lot of white space which will make it more readable. White space will give your website a sense of spaciousness and overall tidiness.
8. Check for broken links – you should always cross check for broken links before updating your website to the web server. In Dreamweaver you can do a link check for broken links by right clicking any file in the site files window and clicking on check links for entire site. If you do not have this feature you need to upload your site and validate it with W3C Link Checker.

We hope these few web design tips were useful for you, if you want to design a professional website please feel free to contact us at extreme web design sri lanka. Tel 0094 112 5050939

If you are thinking that spending thousands of dollars on your brick and mortar store will take your business to the next level, then you might be missing a big trick..!! the modern online customers are flocking from retail outlets to online ecommerce stores and this is where you can improve your sales and get better profits. The latest ecommerce technologies will assist you to be more competitive and help you to increase sales by driving online traffic to your website resulting in a good ROI.

Ecommerce solutions in Sri Lanka is an emerging trend and most of the physical retail stores are migrating to online ecommerce stores where their customers can browse through the internet and purchase products of their choice from home at their convenience.  This has totally redefined business strategies and forced companies to rethink their existing strategies. With an ever increasing business volume being generated through the Internet, the companies are waking up to a new opportunity which is knocking on their doors in the form of online business. Of course they realize that the first and foremost step towards this journey is developing an exceptional website which offers a common platform to integrate various technologies at one place.

Ecommerce has added a fun element in shopping and tries to simulate the effects of real shopping. The introduction of innovative concepts like shopping carts adds in a unique element to online shopping and makes it appear very real. However, integrating so many capabilities within a website is an involved process and requires a detailed understanding of various processes. A professional and in depth knowledge is important to ensure that your website meets the expectations of your customers.

To get your website an extra edge over rest of the competitors in Sri Lanka, Search Engine Optimization (SEO) services can also prove to be very effective. These services will ensure that your website ranks high on search engines which will provide higher volume of traffic. SEO services will make your website highly capable and take it to a higher level and take you to a broader international global market place.

Ecommerce offers various benefits over traditional mechanism which is helping it to grow in popularity. One of the most important benefits offered by ecommerce solutions is the reduced operational costs in terms of labor and paper work. It also allows you to reduce errors and achieve higher capabilities. Ecommerce solutions eliminate the need for spending huge amounts to set up brick and mortar infrastructure and just require you to develop an efficient website. Your website should be your most powerful point of communication for all your future business.

Extreme Web (Pvt) Ltd, provides you with end to end ecommerce solutions including web development, web designing, content management systems and offers various sophisticated software with a highly competent team to make sure that your website meets the expectations of your customers. You can visit us at www.extremewebdesigners.com for more information and feel free to contact us at 0094 112 5050 393 or 0094 7739 27028 for your Shopping Cart Website Development in Sri Lanka.

To be Search Engine friendly means that everything should be discoverable by search engines on your website. So in essence your SEO actually starts with the web design. This is one of the major mistakes most of the businesses make. They usually first seek a designer who may not be good in SEO knowledge and a much less expert. SEO friendly web Designs are essential which makes the foundation for a long term competitiveness of the website.

Having explained all of this we now know that interactive websites gets better results because of the visual stimulation of video, onsite tours, etc. so how can you make this work? Knowing that most of the search engines likes text and it is essential to be found the answer is to do both in a very precise balanced approach so that search engine spiders can be provided with what they are looking for while providing human beings the correct elements and content to get a positive response or conclusion.

First the fundamentals of Search engine optimization must be adhered to:

1. Search-Engine Friendly Pages – HTML; no Full Flash.
2. Unique Page Titles for every page – must be targeted on the most important keywords (requires keyword research).
3. Unique Meta Descriptions
4. Installation of Search Engine Friendly CMS (Content Management System) to form the basis for consistently adding and indexing new content.  We like WordPress and Joomla depending on the needs of the website.  Sometimes we use a combination within one domain to take advantage of unique advantages each has.
5. E-Commerce – critical selection of SEO Friendly E-Commerce software; this means SEO-friendly shopping cart structure that includes database functionality for unique product names, unique descriptions; all of which easily read by the search engines by conforming to search engine guidelines.  We have great success with OsCommerce and Virtue mart and  have used it to “save” certain E-Commerce websites from themselves due to obviously SEO unfriendly E-Commerce software.
6. Blog – Content Management System Selection for easy indexation by the search engines; any such system must be text-readable, include ample room for Titles, Descriptions, Tags, Social Media compatibility, RSS functionality, commenting-friendly.
7. Dynamic Site Map – automatically submits new site-map to Google every time new content is added to the site.

You should be aware that there is much more to SEO. These elements alone will not take you to the first page. However making your foundation strong keeps you in the game and makes you competitive towards success.

With solid SEO fundamentals in place, you now need to pay attention to web page interaction through optimal user interactivity.  After all, getting great ranks isn’t enough … you need visitors to convert.  There are countless methods and tools available to increase and optimize user engagement, interaction, and entertainment and ultimately reach both a logical and emotional conclusion towards taking the act of conversion.

Some of the SEO friendly tools that can be integrated into producing websites are:

1. Video Introduction – to grab and hold attention in those first few critical seconds.
2. Sliders – Moving slides of images and / or text that quickly deliver the value proposition to the visitor.
3. Engaging questionnaires or polls
4. Featured Articles and Press Releases
5. Animations
6. Special Offers
7. Knowledge base
8. Newsletter Sign-up

Marrying interactive web design with SEO is ultimately essential towards both driving traffic and driving conversions.  You can’t do one without the other and expect to be successful.

Looking for better conversions?  Better Traffic?  Contact us and let’s talk about it.  It’s a free initial consultation.

14. Remember to add an author section to your blog posts – No one would want to read an article posted by a face-less author, or one which does not have a name either.

15. Forget about the stats and numbers – Instead of spending valuable time checking the stats of traffic to your blog, focus that time on something more productive, like writing new blog posts instead.

16. Don’t think about making money – This can lead to you losing sight of the most important goal every new blog must reach first, which is quality content. Instead of posting hundreds of affiliate links and self-promotional articles, focus more on the content of your articles. Money can be a driving force but don’t let it ruin your blog.

17. Write eye-catching headlines – You can effectively complete over half the percentage of your blog’s advertising with just one single attractive headline. An important point to take note here is to avoid the most commonly used and generic blog titles and always attempt to come up with titles that are unique and thought-provoking.

18. Guest post – Go ahead, don’t feel intimidated to submit your articles to other reputable blogs.

Blogging can be a hobby or a business and we at Extreme Web Design understands that many new bloggers cannot afford an expensive blog design company to create a new blog site for them.

We provide the ideal solution for such bloggers and create custom WordPress theme designs . We know how WordPress functions & we know how to make it look great for your requirements.

• Make sure each page in your website has something valuable to offer.
• Don’t distract your visitors with blinking or scrolling text, animated GIFs, or auto-loading sound.
• Don’t annoy your visitors with pop-up windows.
• Don’t use image backgrounds.
• Put some thought into organization. (Make it easy to find stuff)
• Minimize clicking!
• Include a way to get back to the home page, on every page.
• Include a menu on every page.
• Don’t use frames.
• Compress your image files.
• Don’t let flashy multimedia ruin your site.
• Use contrasting colors or simple backgrounds to make your text easy to read.
• Make the text large enough to read.
• Increase the line spacing (leading) to improve readability.
• Don’t type more than a few words in ALL CAPS.
• Never use more than one exclamation point!
• Don’t underline words if they’re not links.
• Explain what you’re linking to.
• Don’t open internal links in a new window.
• Use descriptive link text.
• Put your contact info, or a link to it, on the top and/or bottom of every page.
• Remove dead external links periodically.
• Include a “Last Modified” date on the top or bottom of your pages.
• Don’t steal content.
• Don’t hotlink to other sites’ images or MP3′s.

Are you interested in designing a new website for you or your company? Or looking to kick-start your campaign by getting ahead of your competitors? Then look no further. Our specialized services at Extreme Web Design Sri Lanka can help you achieve just that.

If you wish to design and optimize your website by top professional designers and SEO specialist, please do not hesitate to contact us on ++94115050939 or simply fill out the contact form and we will get back to you.